deepblue networks took care of the online part of the brand refresh campaign of Vodafone Deutschland, 'Es ist Deine Zeit'. The whole campaign focuses on the word 'Social media' so all testimonials are the so-called 'web2.0-Heroes'. The microsite is driven by the content from the users and external sources like YouTube, Facebook, Twitter, etc.


A brief look at the first draft of the microsite that was not used in the end. The idea is simple: let the users explore a massive mosaic of content.