Barclaycard Germany would like to introduce its new global brand identity, along side with a new products campaign in 2009. My assignment was to find a way to combine the new vibrant color motives and the copy-led products campaign to the online platform - in this particular case, a microsite for credit product.

To integrate the color motives as prominent as possible, but not too prominent that it overtakes the whole site, the visual solution is to 'cut out' typograhic and other selected elements from the page to reveal the vibrant background underneath.